Homeworld is an initiative by the Yamaha Home Keyboard Division (known as EKB) to create a high class environment for customers to view a wide range of different home keyboard instruments.
Andy Carvill, Marketing Manager of the EKB Division, stated 'A music store is the perfect environment for the musician, but for many first time customers it can feel a little intimidating. They feel like specialist stores for specialist people. Homeworld is designed to feel the opposite, a relaxed environment with well trained and knowledgeable staff. This means that both the new or more experienced customer can feel at home'.
The website is designed to inform potential customers where their nearest Homeworld store is, and to introduce customers to the staff they will meet prior to their visit.
Visit the Yamaha Homeworld Web Site
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